Tag: Behavioral Change

  • NLP – Neuro-Linguistic Programming

    NLP – Neuro-Linguistic Programming

    Originating in the 1970s, Neuro-Linguistic Programming (NLP) posits that altering language and perception can change behaviors and outcomes. Applied across various fields such as therapy and business, it focuses on replicating successful behaviors for personal growth, engaging with how language shapes our experiences.

  • Nudging

    Nudging

    Nudge theory, developed by Thaler and Sunstein, utilizes subtle cues to influence decision-making, applied in fields like public policy and health. It operates on the principle that small environmental or informational adjustments can significantly impact behavior, prioritizing ethical application and individual autonomy.