Tag: Innovation Strategy

  • This-or-Better

    This-or-Better

    This-or-Better is a goal-setting principle that emphasizes achieving a desired outcome while being open to the possibility of attaining a superior result. The phrase frames a mindset where the desired outcome is seen as a baseline, and the individual is encouraged to remain adaptable for improvements beyond initial expectations.

  • Eat Your Own Dogfood

    Eat Your Own Dogfood

    In the practice known as dogfooding, or “eating your own dog food,” companies employ their own products internally, a method that aids in continuous product improvement and demonstrates a firm belief in their quality.